Lasso adds reporting and monitoring to managed affiliate links

Lasso is a paid WordPress edition for publishers who use affiliate links in reviews, comparisons, guides, and other content. Keep offer URLs in one dashboard and use a shorter site path, such as /go/your-slug/, in a post or page. When an offer, tracking URL, or product destination changes, update the managed link in the dashboard so its placements point to the new destination.

Product shows for posts and pages

A product display can include an picture, title, price, badge, and buttons. Insert shows with the Lasso block or shortcode in the Block Editor or Classic Editor. Lasso includes richer display layouts for product sections in reviews, roundups, buying guides, and recommendation pages.

Link activity and monitoring

Each cloaked link stores a basic click count. Lasso adds deeper reporting to review link activity, along with link monitoring for links used across your website as offers and articles change.

Link groups, imports, and product details

Use groups to sort links by niche, merchant, or campaign. You can import an existing library from Pretty Links, ThirstyAffiliates, Easy Affiliate Links, AAWP, EasyAzon, AmaLinks Pro, Earnist, or Affiliate URLs. If you move from Lasso Lite, your existing links and displays carry over.

Optional Amazon product details can help fill display information when Amazon credentials are connected. Other affiliate program links can also be managed in Lasso.

Set up Lasso

1. Install and activate Lasso in WordPress.
2. Add an offer URL in the dashboard, or import an existing link library.
3. Choose a recognizable slug and organize the link in a group.
4. Insert the managed link, block, or shortcode into a post or page.
5. Use a richer display layout when the content calls for a product presentation.
6. Review reporting and monitor links as offers and articles change.

Connect Amazon credentials only when you want optional Amazon product details on displays.