Translation capacity and page delivery

Universally Enterprise includes unlimited translated words, languages, and WordPress sites. Connect a site to the Universally AI translation service and choose the languages to offer. Translated pages use language-specific URLs such as /fr/ and /es/, so teams can publish in WordPress without editing templates or maintaining a separate copy of every page.

The service translates the full HTML output and detects new content, including posts, pages, products, custom post types, taxonomies, menus, widgets, custom fields, and dynamic content. New content can be translated on a visitor's next request, with the result cached for later users. Visible buttons, forms, menus, error messages, and popups can also be translated when they appear in the page output.

Translation choices and terminology

Context-aware AI translation works with more than 110 languages and accounts for idioms, tone, and industry-specific phrasing. It can translate product descriptions, marketing copy, and legal language. Visible interface text can be translated when it is present in the page output.

The glossary helps keep brand names, product names, and technical terms consistent. Set preferred wording by language or preserve selected terms, with case-sensitive matching for terms whose meaning changes with capitalization. Glossary rules apply across pages and connected websites.

A visual rule editor lets you exclude specific selectors, classes, IDs, or whole pages from translation. Use exclusions for content that should remain in its source language, such as a code block or a section where translation could affect the layout.

Search settings and language selection

Paid-plan multilingual SEO controls include translated URLs and metadata, automatic hreflang tags, and multilingual XML sitemaps. These settings give each language version a crawlable URL and language signals for search engines. They do not guarantee that a page will be indexed or ranked.

The built-in language switcher uses country flags and offers styling controls. Add it with a shortcode, Gutenberg block, or PHP function.

Activity and shop content

Translation analytics show request volume over time by language and page URL. Automatic content detection also covers WooCommerce products, categories, and related store content.

Setup and support

Install the WordPress plugin, connect the site to the translation service, and select the languages to offer. Configure the glossary, custom rules, language switcher, and SEO settings for the site's workflow. Before publishing, review translated metadata, language URLs, visible interface text, and any excluded selectors or pages. Paid plans include priority support; Enterprise also includes a dedicated success manager.